At the onset of every job, whether it’s a tiny mobile ad or a colossal website, we seek answers to a long list of questions* to gain critical insight into your initiative. We’re sticklers for this exploratory stage because it builds a foundation with virtually no cracks or holes to fill later.

Once we have a clear understanding of the big picture, we develop a customized strategy that is our litmus test for everything we do moving forward. It helps us create a road map before the job is dispersed to the dozens of hands that touch it down the line.